Archive for the 'Technology' Category

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Gaming the Adsense Game

If you develop or publish web-based games you can become a beta user of AdSense for Games, by displaying video ads, image ads, or text ads within your online games to earn revenue. You’ll be able to show these ads in placements you define.
Google will sell in-game ad placements directly to top brand advertisers as [...]

Adwords = yahoo ads

Yahoo! might announce an agreement to display search ads from Google.
Yahoo! has been pursuing a broad agreement to carry search ads from Google, which it views as a way to boost its cash flow and bolster its claim to shareholders that it is worth more than Microsoft has offered. Such an agreement could still go [...]

Second Life profitable

Second Life profitable?
Linden Lab is a privatelly held company and this makes it difficult to answer if they succeeded to make Second Life profitable yet. We explored in the past theĀ  Second Life economics but it’s time to have an update on Linden Lab and Second Life 2008 financial situation.
Linden Lab original funding
Linden Lab is [...]

Microsoft adCenter responds to Adwords and Yahoo

Microsoft (MSN) adCenter adds ad technology
Microsoft’s latest acquisition of ad technology firm Rapt follows on the heels of Google formally closing its DoubleClick acquisition, underscoring the search giant’s own ambitious push into display advertising. The ad technology deal strengthens Microsoft adCenter’s (formerly MSN adCenter) set of ad business tools for Web advertisers and publishers.
Microsoft and [...]






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